PBS NC Brings Rich Learning Programming to Families via Rootle
Tune in to Rootle’s Block Party LIVE!, Classroom Connection and more.
As your 24/7 PBS KIDS channel, Rootle is a trusted resource for over 3.8 million families in North Carolina and border states, with its wholesome mix of educational, entertaining content for children ages 2-8. Rootle brings a rich learning experience to North Carolina’s young minds and its dynamic lineup of PBS KIDS favorites is infused with original local content.
In addition to the broadcast and digital content available on the Rootle PBS KIDS channel, your family can join our book-loving mascot, Read-a-roo, for her Block Party, on screen and in your community. Read-a-roo hosts a monthly weekend TV marathon with three hours of back-to-back episodes featuring a favorite PBS KIDS star, and then hits the road with Rootle’s Block Party LIVE! Hosted in NC communities, each live event has the spirit of a neighborhood block party and features fun, hands-on, PBS KIDS-themed activities and educational resources, community partner cameos, character meet-and-greets and live performances.
When the COVID pandemic hit and our in-person engagement halted, the PBS NC Education Team found a way to bring the fun to your family and educators, launching Rootle’s Block Party LIVE! At Home. The 60-minute variety show features a North Carolina community, performances by local talent, special appearances, community partner demonstrations and is broadcast and livestreamed through the Rootle PBS KIDS channel and PBS NC’s Rootle PBS KIDS Block. The program is built around the PBS KIDS Watch Play Explore Share model to provide intentional learning and deepen engagement. The broadcast has a companion website, where you can find links to community partner resources from and video playback from the show, along with Block Party LIVE!-themed downloadables and links to PBS KIDS activities.
To supplement our pandemic-era student support, we also launched another original program, Classroom Connection, as part of our At-Home Learning initiative. The two-hour weekday program block features math and literacy lessons for PreK-3rd graders, taught by qualified NC teachers and paired with PBS KIDS favorites. You can watch on PBS NC, Mondays and Tuesdays, 8-10 AM and catch repeats Thursday and Fridays, 8-10 AM, or visit our website at pbsnc.org/ahl for lessons and fun, educational downloadable activities to extend learning even further.
Continuing our effort to make education accessible to everyone, we’ll debut an exciting new program in 2021: Rootle Ambassadors. Uniquely positioned to provide parents, caregivers and educators with equitable access to high quality resources, tools and training, Rootle Ambassadors—one in each of North Carolina’s 100 counties—will raise awareness and connect communities statewide. Rootle Ambassadors are locally based community members with a strong desire to support you and your young learners and trained to use and share PBS’ early education resources.
These new resources only continue our legacy of supporting your young learners. Back in 2019, we launched the Playful Learning Series just for educators, parents and caregivers. Through engaging workshops, participants learn about Rootle and PBS KIDS resources and discover new ways to use educational media in the classroom and at home. Even earlier, in 2016, PBS North Carolina was one of six PBS member stations chosen to pilot the New Generation Initiative’s innovative Bright by Text platform. Launched in NC in 2017, Bright by Text sends information to parents and caregivers hoping to give their children a bright start. This free texting service provides educational, developmentally appropriate activities, games and resources to parents-to-be and caregivers of children under the age of 8. Families also receive timely information about local resources and events from community organizations. All messages are available in English and Spanish, and you can text CONNECT to 274448 to subscribe.
For 15 consecutive years, Americans have rated PBS and its member stations as the most trusted media institution in the nation, and 81% of parents polled say PBS KIDS helps prepare their children for school. Rootle, is a proven educational partner for North Carolina’s children and we will continue to find fun, innovative ways to provide accessible, equitable education for your young learner. Tune in today and see how Rootle is rooted in you.
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