Promote Your 2021 Summer Camp With Carolina Parent!

As the Triangle’s premier parenting resource for more than 30 years, Carolina Parent is pleased to offer our advertising partners three options to promote 2021 NC summer camps.

With industry-leading digital marketing resources, we can promote your camp to the exact audience you want to reach.

See below for options and submit the order form at the bottom when you are ready to proceed!

Package 1


→ Premium Camp Directory Listing

Our camp directory is one of the top reasons parents visit Get your business in front of a targeted audience and build SEO at the same time.


Directory Listing Package includes:
  • One-year program
  • Enhanced listing page that includes photos, company description and logo, links to camp website, video and more
  • Premium positioning within directory search results
  • Carolina Parent Camp Marketing Campaign: From January-June 2021, we will execute an ongoing digital marketing campaign driving traffic to our camp directory page. This includes website and programmatic display advertising, e-blasts, e-newsletter placements, social media, and more. Benefit from this campaign with premium positioning within the camp directory!


Package 2:


→ Premium Camp Directory

→ Virtual Camp Fair

→ Camp Guide E-blast

  • Directory Listing: Premium Camp Directory Listing Package (outlined in Package 1).
  • Virtual Camp Fair: A booth in our Virtual Camp Fair on Wednesday, March 3, 2021, from 6:30-8:30 p.m.
    • This live virtual event will be held through an interactive event platform (BoothCentral). Each camp will get a virtual booth to host photos, camp videos, and information.  A camp representative can chat LIVE with event attendees via text or video to help answer questions.
  • Camp Guide E-Blast: Camp photo, 25-word description, and URL in our dedicated Camp Guide E-Blast to 14.5k email subscribers. Sent on Wednesday, Feb. 24, 2021.


Package 3:


→ Premium Camp Directory

→ Virtual Camp Fair

→ Camp Guide E-blast

→ 3-Month Programmatic Display Ad Campaign

  • All of the components from Package 2
  • 3-month Programmatic Display Ad Campaign: This content- and data-targeted banner ad campaign is optimized to deliver the best results for your camp program based on target demographics. Guaranteed 50k impressions per month for three months for 150k impressions total. Additional months can be purchased as well.
    • Specs: 728×90, 320×50, 300×250, 160×600, and 300×600; include ad clickthru URL


Ready to Promote your NC Summer Camp?

Fill out the form below and Sue Chen ( will reach out to you with next steps to set up your advertising agreement.

  • Include specific information for your Premium Listing such as ages, cost, dates, etc.
  • Drop files here or