A Clarification of Carolina Parent's Mission and Role in the Triangle

Our mission is to provide objective and balanced coverage of information relevant to Triangle parents
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Photo courtesy of Alexskopje/Shutterstock.com

Carolina Parent recently received a direct Facebook message from a Triangle resident asking if we would "please take a stand publicly on social media" IF we were "against" a particular issue in the news that she was concerned about. The implication from this citizen was that if we were for the issue, we should not take a public stand.

For those of you who already understand and respect the importance of objectivity in the media, I probably don't need to explain why it would be inappropriate for Carolina Parent to take a stand on any public issue. However, I'd like to offer some clarification, just to make sure our mission and role in the Triangle is crystal clear. 

  • Carolina Parent is dedicated to reporting on issues of importance to our readers. When we assign stories, we ensure that our writers understand that the finished articles must reflect accurate information from credible sources, and that sources representing all sides of an issue should be contacted and included in those stories. We typically require three or more sources per article. (Note that there is a difference between feature articles and columns, which are typically written from a single expert's point of view on a topic.)
  • Carolina Parent uses its social media (Facebook, Twitter, Instagram, Pinterest and Snapchat) to publish content and/or links from carolinaparent.com and other credible websites offering information related to parenting in the Triangle. We do not use our social media accounts to issue opinions on, or statements for or against, current news issues of a local, national or international nature.
  • Carolina Parent's blogs represent a variety of topics and adhere to Merriam Webster's definition that a blog is "a regular feature appearing as part of an online publication that typically relates to a particular topic and consists of articles and personal commentary by one or more authors." The opinions shared by our bloggers do not reflect the opinions of Carolina Parent as an organization, and we do not offer payment to any of our regular bloggers.
  • Carolina Parent makes available a guest blog to individuals who are not regular bloggers, but are interested in sharing credible parenting-related information with our readers. When we receive a submission for our guest blog, we review it thoroughly to ensure it is factual and will offer something of value to our readers. We do not offer payment for any of the content we publish on our guest blog, and the opinions and commentary expressed on our guest blog do not in any way, shape or form represent Carolina Parent's views as an organization.

I think that about sums it up. Unfortunately, while many of the journalistic organizations I was aware of and connected to while in college during the 1990s espouse the importance of a free press (as do we at Carolina Parent), they do not reference the importance of objectivity in their mission statements (i.e. Poynter, the Society of Professional Journalists and the American Press Institute). Carolina Parent will not make that mistake.

If you have questions or concerns about our mission and role in the Triangle community, feel free to email me at bshugg@carolinaparent.com

Image above courtesy of iQconcept/Shutterstock.com


Categories: From the Editor, Kids + Media, News