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Written by:  Odile Fredericks
Date: October 25, 2011

Halloween décor is everywhere, but starting this week, you may see front yards in your neighborhood decorated to promote drug prevention. The 26th annual Red Ribbon Week, the nation's largest drug prevention program, features a new national contest this year, where winners garner $1,000 for their K-12 schools and an iPad 2 for themselves.

The idea is to let students take the message, "It's Up to me to be Drug Free" home to their communities To enter, students in kindergarten through grade 12 need to decorate their mailboxes, front doors or fences together with their parents. Parents then upload photos to www.redribbon.org/enter or www.facebook.com/RedRibbonWeek, and friends and family can vote for their entry from Nov. 1-15. The entries in each region with most votes will win the prizes provided by The National Family Partnership.

The partnership created Red Ribbon Week after the 1985 death of DEA agent Kiki Camarena, who was abducted and murdered by drug traffickers in Mexico. Today, the campaign reaches 80 million people each year from Oct. 23-Oct. 31.



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