Communications Agencies Reboot Award-Winning Diversity Program for High School Students
What We Do You Can Too is back
Communications Agency professionals mentor students.
Photo courtesy of What We Do You Can Too
What We Do You Can Too, a program that matches high school students with communications professionals, rebooted after a three-year hiatus to give 18 students in the Triangle an opportunity to intern at local communications agencies this summer.
What We Do You Can Too was founded in 2012 and ran for four years. The program was redesigned to help students broaden their awareness of the communications industry in hopes that this experience will lead them to pursue a communications-related career. Students are paired with agencies across the Triangle to learn more about the communications profession and gain skills applicable to obtaining a job or internship.
“Our team was blown away by the students’ presentations — the strategic thinking that went into it and the high level of creative output they produced in such a short time,” says Brandi Royal Washington, an account director at Ignite Social Media.
With the relaunch of this program, What We Do You Can Too professionals plan to continue fostering the minds of young creatives with the hope that each considers a career in the communications field. Parents and high school students interested in learning more about the program can visit wwdyct.org.